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The Decision Switch

7 Principles of Successful Decision-Making
By Jack P. Flaherty

Decision-making is one of the most integral functions of
both our professional and personal lives. However, it is a
skill set that has historically received little attention, and
that trend continues today. Many of today’s leaders, young
and old, lack the training, mentorship, and tenure to
develop the strong decision-making skills necessary to
achieve consistently positive outcomes that enable personal
success. In many ways, today’s employees are rewarded for
making safe and conservative choices, and not for
supporting their personal ambitions or an organization’s
ethical, strategic, and growth objectives. As a result, our
next generation of leaders is at risk of not achieving what’s
truly possible, as a result of having an inadequate personal
compass or approach to help them navigate the difficult
decisions we often face on a daily basis.

But what if there were a way - a check list of sorts - that would let us all make better decisions every day and achieve something really special?


With his new book, The Decision Switch: 7 Principals of Successful Decision-Making, author Jack P. Flaherty lays out a powerful and practical decision-making checklist drawn from his two-decade career working with top leaders and organizations in a wide range of industries.

In The Decision Switch, you will find a proven framework to help you consistently make the optimal choices in business and your life. This will allow you to reap the benefits and fulfillment of achieving the outcomes you desire.

While many see decision-making as an event, it is actually a process–a process that evolves over time.

You’ll learn the 7 Principles of Successful Decision-Making to assist in improving your decision-making skills including:

  • Triage First

  • Follow Your North Star

  • Collaborate with Others

  • Recognize Cognitive Bias

  • Establish a Champion

  • Manage Fallout

  • Practice Self-Reflection

As it turns out, outcomes are not based solely on the quality of a decision, but on the adequacy of the process and tools used to make the decision itself.

The Decision Switch is an essential guide for every leader in how to effectively navigate the potential pitfalls and save your organization time and money. In this book, Flaherty will share with you the fundamental concepts for each of the framework’s principles, cultivated over the course of his career that served to help himself and others in making better decisions that resulted in better outcomes. Framed within each section of this book, you will find understandable descriptions for each principle, practical examples of tools, as well as anecdotes and stories of real-world applications to elucidate why these principles are critical to your professional and personal success.

To learn more, go to:


Jack P. Flaherty

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